Creating an Effective Client Avatar

Creating an Effective Client Avatar

It doesn’t matter how great your product or service is if no one will buy your product. And to effectively market it, you need to know who you’re marketing to. If you don’t define an audience, you’ll spread yourself too thin and end up creating digital marketing...
Email Marketing vs Social Media

Email Marketing vs Social Media

Email marketing vs social media is something that all business owners should be thinking about. With the immense popularity of social media, it may seem like email marketing is not as useful a marketing channel as it was before. On the surface, it may not seem like...
Why Email Marketing is a Must for 2021

Why Email Marketing is a Must for 2021

The importance of email marketing can be far more significant than many people realize. If you are just starting out in any kind of marketing, it is essential to understand the many benefits of email marketing, and how you can take advantage of those benefits to grow...
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