Blog

Setting Up Your Local Business Listing

Google has the set the standard as to what the best practices are when it comes to formatting data in search engines for business’ web pages. There are guidelines to follow to ensure that the citations you create match your listing in Google My Business. Ensuring...

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Guide to Schema Markup and Structured Data for Beginners

Website owners and managers correctly implementing and knowing about schema, or schema.org markup and structured data are increasingly becoming more and more critical. Though it is new to the world of the internet, the website will show up on search results much...

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Responding to Online Customer Reviews

The reputation your business has acquired online is tied to responding to queries that customers or potential customers may have. The responses a business owner or manager make online can be used for several reasons to boost your reputation. Among those reasons, how...

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What Mobile-First Indexing Means for SEO

Over the last year or so, there have been many talks regarding mobile-first indexing.  In the past few weeks we have received 65 emails from Google Search Console letting us know that mobile-first indexing has been enabled for our websites. This article will explain...

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How to Perform an SEO Audit

How to perform an SEO Audit Whether you are an SEO Pro or a Guru in Training, you probably have a website that you want to rank higher in Google SERPs (Search Engine Results Pages).  The first thing you need to do, in 2018, is to conduct a comprehensive SEO Audit on...

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What is SEO

WHAT IS SEO? WHY SHOULD YOU CARE ABOUT IT? What is SEO | Everyday, search engines like Google and Bing are searched by people looking for answers that solve their problem.  We have actually become quite dependant on Google and other search engines when looking for...

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How to Use Content to Optimize Your Website

I get it. SEO can be confusing and not fun to do. But what if I could show you a way to do SEO that was Smart and Simple?  Would you be interested?  Would it make your life easier?  Would you be willing to give it a go?  If you answered YES to any of the...

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How to Rank Your Site Using Some Grey Hat Tactics

Search Engine Optimization - the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine. Our Smart Simple SEO (Search Engine Optimization) techniques...

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Does link building still matter in the age of RankBrain?

Does link building still matter in the age of RankBrain? Let’s get one thing out of the way. Link building is the foundation of SEO. Google is built on a technology called “BackRub”. BackRub’s main innovation was that it used the backlinks as a ranking...

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Six reasons your small business cannot ignore local SEO

Six reasons your small business cannot ignore local SEO If you were in a small local business, you have to understand that the window is of opportunity is closing for local enterprises that do not have a website. Thanks to changes in technology, as well as...

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Seven signs of high quality SEO copywriting

Seven signs of high quality SEO copywriting If you are looking to boost the search ranking of your local business, you need to invest in SEO copywriting. SEO copywriting ensures that the keywords of materials found on your website are the keywords that...

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Real Effective Seo Is All About Conversion

Real effective SEO is all about conversion Let’s just be clear here: high traffic without conversion is wasted traffic. The common discussion regarding online traffic and search engine marketing, in general, is that as long as people know how to get...

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